Portfolio — Vol. 1
Brand · Marketing · AI
The pitch, in one line
One person. The whole marketing department.
Campaigns, a film, and three working AI agents — strategy to launch, built and run solo. Don't take my word for it; the work's below.
The old way
- A team of ten
- A month per push
- Briefs & agencies
- Headcount
The way I work
- One operator + AI
- Days, not weeks
- Built & run solo
- Judgment + systems
+62%
organic search impressions, post-rebrand
£250K
annual marketing budget owned
7+ yrs
brand & marketing across global B2B
3
AI agents built & running
In this issue
Three sections. One argument.
The work
Ideas that earn the look.
Ad
Biology 101.
Oreo — the cream as a cell dividing. A back-to-school lesson.
Ad
The whole city orders in.
Pizza Hut — a skyline of delivery boxes. Reach made monumental.
Ad
Every pack ends in the same place.
A public-interest piece on smoking. The quietest image of the loudest fact.
Film
Coco Couture.
Nespresso — chocolate as couture. A luxury brand extension.